GIDI Meccanica has renewed its website with a project designed to represent the company’s identity more comprehensively, enhance its know-how and make information about its expertise, technologies, production processes and solutions more easily accessible.
This is not merely a graphic update, but a comprehensive evolution of the digital platform through which the company presents itself and interacts with customers, partners and stakeholders.
A visual identity aligned with the company’s evolution
The starting point of the project was the renewal of the website’s visual identity, now fully aligned with the new logo introduced on the occasion of GIDI Meccanica’s 40th anniversary. The project has also given a visual form to the concepts that define the company’s new positioning: cothinking, comaking e cold forming.
Three expressions that summarise GIDI Meccanica’s working approach: thinking together with customers, transforming ideas into concrete solutions and providing extensive expertise in metal processing and cold forming technologies.
Simpler navigation and more comprehensive content
The website structure and navigation menu have been completely redesigned to make browsing more logical, intuitive and immediate. Content is now organised according to a journey that better reflects visitors’ needs: from discovering the company to exploring its technologies in depth, through to presenting applications and manufactured products. Particular attention has been devoted to technical content. The pages dedicated to production processes now provide a more detailed description of the technologies, skills and know-how that GIDI Meccanica applies in the design and production of precision mechanical components.
The new Products section
One of the most significant new features is the Products section, conceived as a true technical showcase of the solutions developed by the company. Rather than a traditional catalogue, this section presents a selection of components and mechanisms manufactured by GIDI Meccanica, offering a tangible overview of the application potential of cold forming and complementary machining processes.
Through real examples, visitors can better understand the breadth of the company’s expertise and its ability to manage projects with different levels of complexity, dimensions, production volumes and end uses.
Two Business Units, one shared heritage of expertise
The section dedicated to the two Business Units through which GIDI Meccanica operates in its reference markets, Industrial and Sport has also been expanded.
Two different fields, united by the same heritage of technical and production knowledge.
In the industrial sector, the company is able to guarantee high repeatability, process reliability and the capability to manage large production volumes. In the sports sector, its expertise is applied to the design and manufacture of complex mechanisms and products requiring precision, assembly operations and finishing processes.
This structure makes it possible to communicate more clearly the versatility of GIDI Meccanica’s know-how and its ability to adapt to the specific requirements of each project.
An information channel constantly evolving
The new website also maintains and enhances the News section, designed as a constantly updated space.
It will be a channel through which GIDI Meccanica can share company updates, technical insights, projects, applications, trade fair participation and content dedicated to the most relevant topics in the industry. The goal is to maintain an ongoing dialogue with customers, partners and stakeholders, documenting over time the evolution of the company and its expertise.
Greater focus on accessibility
The project was developed with attention to the main accessibility criteria outlined in the WCAG guidelines.
Colour contrast, keyboard navigation and the semantic structure of content were taken into consideration to provide a more inclusive, clear and user-friendly browsing experience for the widest possible audience.
Not an arrival point, but a new starting point
The new website represents a more effective tool for GIDI Meccanica to showcase its reality, enhance its expertise and technologies, and present its production capabilities in a concrete way.
Above all, it is a dynamic platform, designed to grow and evolve together with the company.
More than a final destination, the new website is therefore a new starting point: a living space capable of accompanying GIDI Meccanica’s evolution and making its communication increasingly clear, authoritative and aligned with market needs.