{"id":6558,"date":"2025-10-13T14:31:37","date_gmt":"2025-10-13T12:31:37","guid":{"rendered":"https:\/\/gidimeccanica.com\/?post_type=news&#038;p=6558"},"modified":"2025-10-13T14:31:39","modified_gmt":"2025-10-13T12:31:39","slug":"more-than-mechanics-una-campagna-per-raccontarci","status":"publish","type":"news","link":"https:\/\/gidimeccanica.com\/it\/news\/more-than-mechanics-una-campagna-per-raccontarci\/","title":{"rendered":"More than mechanics, una campagna per raccontarci"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"6558\" class=\"elementor elementor-6558 elementor-6519\" data-elementor-post-type=\"news\">\n\t\t\t\t\t\t<section data-dce-background-overlay-color=\"#000000\" data-dce-background-image-url=\"https:\/\/gidimeccanica.com\/wp-content\/uploads\/2025\/10\/header_adv-1.jpg\" class=\"elementor-section elementor-top-section elementor-element elementor-element-254c1d0 elementor-section-full_width elementor-section-height-full elementor-section-height-default elementor-section-items-middle\" data-id=\"254c1d0\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-64518fe\" data-id=\"64518fe\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-9b0f2fb elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9b0f2fb\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-aeebaaa\" data-id=\"aeebaaa\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f190318 elementor-widget elementor-widget-heading\" data-id=\"f190318\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/gidimeccanica.com\/archivio-news\/\">NEWS \/ Azienda<\/a><\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cd3e432 elementor-widget elementor-widget-heading\" data-id=\"cd3e432\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">More than mechanics, una campagna per raccontarci<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8df14f6 elementor-widget elementor-widget-heading\" data-id=\"8df14f6\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">Ottobre 2025<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-120bb11 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"120bb11\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3a0e336\" data-id=\"3a0e336\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e5f6859 elementor-widget elementor-widget-text-editor\" data-id=\"e5f6859\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Dalla <strong>festa per i nostri 40 anni<\/strong> a oggi, il nostro <strong>percorso aziendale<\/strong> \u00e8 proseguito con nuova energia, consapevolezza e visione. Quell\u2019evento ha rappresentato un vero <strong>turning point<\/strong>: un momento di <strong>riflessione condivisa<\/strong> per comprendere <strong>chi siamo oggi<\/strong>, quanto abbiamo costruito nel tempo e <strong>in quale direzione vogliamo continuare a crescere<\/strong>.<\/p>\n<p>Questo processo ci ha portati a interrogarci sulla nostra <strong>identit\u00e0<\/strong>, sui <strong>valori che ci guidano<\/strong> e sul <strong>significato del nostro lavoro<\/strong>. Stiamo attraversando diverse fasi di questo viaggio, e una di queste si sta concretizzando nella definizione di un <strong>nuovo payoff<\/strong>: un <strong>messaggio semplice ma profondo<\/strong>, capace di <strong>raccontarci in modo autentico<\/strong>.<\/p>\n<p>Un messaggio che parli a chi ancora non ci conosce, ma anche a chi da anni condivide con noi un percorso comune, spiegando <strong>chi siamo<\/strong>, <strong>cosa facciamo<\/strong> e <strong>come lo facciamo<\/strong>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3083e8c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3083e8c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-095a440\" data-id=\"095a440\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-efa1bc2 elementor-widget__width-inherit elementor-flip-box--effect-flip elementor-flip-box--direction-up elementor-widget elementor-widget-flip-box\" data-id=\"efa1bc2\" data-element_type=\"widget\" data-widget_type=\"flip-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-flip-box\" tabindex=\"0\">\n\t\t\t<div class=\"elementor-flip-box__layer elementor-flip-box__front\">\n\t\t\t\t<div class=\"elementor-flip-box__layer__overlay\">\n\t\t\t\t\t<div class=\"elementor-flip-box__layer__inner\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"elementor-flip-box__layer elementor-flip-box__back\">\n\t\t\t<div class=\"elementor-flip-box__layer__overlay\">\n\t\t\t\t<div class=\"elementor-flip-box__layer__inner\">\n\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-2a2a86b\" data-id=\"2a2a86b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-496198f elementor-widget__width-inherit elementor-flip-box--effect-flip elementor-flip-box--direction-up elementor-widget elementor-widget-flip-box\" data-id=\"496198f\" data-element_type=\"widget\" data-widget_type=\"flip-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-flip-box\" tabindex=\"0\">\n\t\t\t<div class=\"elementor-flip-box__layer elementor-flip-box__front\">\n\t\t\t\t<div class=\"elementor-flip-box__layer__overlay\">\n\t\t\t\t\t<div class=\"elementor-flip-box__layer__inner\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"elementor-flip-box__layer elementor-flip-box__back\">\n\t\t\t<div class=\"elementor-flip-box__layer__overlay\">\n\t\t\t\t<div class=\"elementor-flip-box__layer__inner\">\n\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-e481342\" data-id=\"e481342\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-23bbdfa elementor-widget__width-inherit elementor-flip-box--effect-flip elementor-flip-box--direction-up elementor-widget elementor-widget-flip-box\" data-id=\"23bbdfa\" data-element_type=\"widget\" data-widget_type=\"flip-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-flip-box\" tabindex=\"0\">\n\t\t\t<div class=\"elementor-flip-box__layer elementor-flip-box__front\">\n\t\t\t\t<div class=\"elementor-flip-box__layer__overlay\">\n\t\t\t\t\t<div class=\"elementor-flip-box__layer__inner\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"elementor-flip-box__layer elementor-flip-box__back\">\n\t\t\t<div class=\"elementor-flip-box__layer__overlay\">\n\t\t\t\t<div class=\"elementor-flip-box__layer__inner\">\n\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8a6647b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8a6647b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e25e72b\" data-id=\"e25e72b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8a296fc elementor-widget elementor-widget-text-editor\" data-id=\"8a296fc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In questo contesto nasce la <strong>nuova campagna di comunicazione<\/strong>, pensata per <strong>rappresentare<\/strong> e valorizzare <strong>ci\u00f2 che siamo diventati<\/strong> e <strong>ci\u00f2 che aspiriamo a essere<\/strong>. La campagna si articoler\u00e0 in<strong> 6 video<\/strong> che racconteranno la nostra storia, i nostri valori e il nostro know-how, per condividere con tutti \u2014 <strong>clienti<\/strong>,<strong> partner<\/strong>, <strong>collaboratori<\/strong> \u2014 la nostra <strong>identit\u00e0<\/strong> e la nostra <strong>visione del futuro<\/strong>.<\/p>\n<p><strong>Quattro di questi video<\/strong> saranno dedicati al <strong>prodotto<\/strong> e ai principali <strong>settori<\/strong> nei quali mettiamo in campo la nostra <strong>esperienza<\/strong> e la nostra <strong>capacit\u00e0 di innovare<\/strong>. Settori che, pur non esaurendo tutto ci\u00f2 che facciamo, hanno rappresentato i <strong>pilastri della nostra crescita<\/strong> e ci hanno permesso di <strong>costruire solide competenze<\/strong>.<\/p>\n<p>Attraverso questa campagna vogliamo non solo <strong>raccontarci<\/strong>, ma anche <strong>proiettarci verso il futuro<\/strong>: guardare con fiducia a <strong>nuovi mercati<\/strong> e<strong> nuove sfide<\/strong>, continuando a evolverci con la stessa passione e autenticit\u00e0 che da sempre ci contraddistinguono.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-40424aa elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"40424aa\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0058f73\" data-id=\"0058f73\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dc1c953 elementor-widget elementor-widget-post-navigation\" data-id=\"dc1c953\" data-element_type=\"widget\" data-widget_type=\"post-navigation.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-post-navigation\" role=\"navigation\" aria-label=\"Navigazione dell&#039;articolo\">\n\t\t\t<div class=\"elementor-post-navigation__prev elementor-post-navigation__link\">\n\t\t\t\t<a href=\"https:\/\/gidimeccanica.com\/it\/news\/investire-nel-futuro-oggi-gi-di-meccanica-amplia-il-parco-macchine-con-4-nuove-macchine-cnc\/\" rel=\"prev\"><span class=\"post-navigation__arrow-wrapper post-navigation__arrow-prev\"><i aria-hidden=\"true\" class=\"fas fa-angle-left\"><\/i><span class=\"elementor-screen-only\">Precedente<\/span><\/span><span class=\"elementor-post-navigation__link__prev\"><span class=\"post-navigation__prev--label\">Articolo precedente<\/span><\/span><\/a>\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-post-navigation__next elementor-post-navigation__link\">\n\t\t\t\t<a href=\"https:\/\/gidimeccanica.com\/it\/news\/freddo-in-arrivo-il-ruolo-delle-finiture-per-la-resistenza-dei-componenti\/\" rel=\"next\"><span class=\"elementor-post-navigation__link__next\"><span class=\"post-navigation__next--label\">Articolo successivo<\/span><\/span><span class=\"post-navigation__arrow-wrapper post-navigation__arrow-next\"><i aria-hidden=\"true\" class=\"fas fa-angle-right\"><\/i><span class=\"elementor-screen-only\">Successivo<\/span><\/span><\/a>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-36decfd elementor-widget__width-initial elementor-absolute elementor-widget elementor-widget-text-editor\" data-id=\"36decfd\" data-element_type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<a href=\"\/it\/archivio-news\/\">archivio news<\/a>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Presentiamo il nostro nuovo payoff e una campagna di comunicazione che racconta la nostra identit\u00e0, i valori che ci guidano e la visione con cui guardiamo al futuro.<\/p>\n","protected":false},"featured_media":6574,"template":"elementor_header_footer","categoria-news":[18],"class_list":["post-6558","news","type-news","status-publish","has-post-thumbnail","hentry","categoria-news-azienda"],"_links":{"self":[{"href":"https:\/\/gidimeccanica.com\/it\/wp-json\/wp\/v2\/news\/6558","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gidimeccanica.com\/it\/wp-json\/wp\/v2\/news"}],"about":[{"href":"https:\/\/gidimeccanica.com\/it\/wp-json\/wp\/v2\/types\/news"}],"version-history":[{"count":13,"href":"https:\/\/gidimeccanica.com\/it\/wp-json\/wp\/v2\/news\/6558\/revisions"}],"predecessor-version":[{"id":6590,"href":"https:\/\/gidimeccanica.com\/it\/wp-json\/wp\/v2\/news\/6558\/revisions\/6590"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gidimeccanica.com\/it\/wp-json\/wp\/v2\/media\/6574"}],"wp:attachment":[{"href":"https:\/\/gidimeccanica.com\/it\/wp-json\/wp\/v2\/media?parent=6558"}],"wp:term":[{"taxonomy":"categoria-news","embeddable":true,"href":"https:\/\/gidimeccanica.com\/it\/wp-json\/wp\/v2\/categoria-news?post=6558"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}